Understanding the Role of Packaging in Managing Retail Losses

Roll of packaging

This research investigated the role that packaging can play in reducing shrink.

Adopting a case study methodology, the researchers followed products and identified types of packaging that created shrink because: it could not withstand the supply chain journey to the store; made it hard for retail employees to identify particular products; or made it very difficult to apply product protection interventions.

An article on this research was published in the Loss Prevention Magazine.

For further information on this research. https://ecr-shrink-group.com/page/anti-shrink-packaging